.Beloved Audiences, Search Engine Optimisation Pros, and also Digital Marketers,.Hello, I am actually Jenise. I've gone to the SEJ reins for 15 years, along with Loren Baker and also Brent Csutoras at my edge as large number proprietors and working partners.Last night, I got out of bed to a huge item of information: search engine optimization news publisher Internet search engine Land was actually obtained by advertising and marketing device firm Semrush.There's an elephant in the room, thus allow's begin certainly there.What takes place when a big search advertising and marketing industry gamer purchases a prominent media outlet focused on the hunt marketing business?Will the author's insurance coverage remain objective as well as agnostic? Will its own authoritative resources feature the width as well as deepness of tools and systems and also companies on call -- a number of which are in direct competitors with Semrush?What happens to Search Engine Property's reams and also mounds of existing information -- articles, white colored documents, e-books, video recordings-- that describe Semrush competitors (umm, furthermore their back links)?What about reliable point of views coming from respected authors that operate contrarily to the new corporate gathering lines in some way? Will those representations still be actually posted, enhanced, priced quote on SEL? Or even weakened, or maybe silenced?Many questions.Area responses, up until now, have been either of a propitious, celebratory nature otherwise paid attention to issues of predisposition.Screenshot from LinkedIn, October 2024.Screenshot coming from LinkedIn, Oct 2024.Screenshot from X (Twitter), October 2024.Screenshot coming from LinkedIn, Oct 2024.Screenshot from X (Twitter), October 2024.Screenshot coming from X (Twitter), Oct 2024.SEL and Semrush each have been actually energetic in responding on social networking sites, saying again that:." Our strategy is actually to continue to continue to be private and also honest. Our objective is actually to give quality knowledge as our team regularly have.".I carry out strongly believe that these are their purposes for the existing content team, meanwhile.I wonder to observe whether this independence is going to stand the exam of time, after the dust has settled and also the headlines of this procurement is lining our electronic bird crates.I want finding out if SEL's editorial flexibility are going to stand the exam of shareholder interests in an NYSE-traded provider that made $305 million in earnings in 2013. I think our team will definitely require to stand by and also find.Here's Where Internet search engine Journal Stands Up.As being one of the last individual publishers in the s.e.o field, SEJ stays bootstrapped and also unbossed.No person draws SEJ's strands, manages our back links, our coverage, or even our messaging.That's right. SEJ is actually the natural honey badger of s.e.o news: We report what our experts yearn for, when our team yearn for, how our team really want.SEJ is still committed to reporting the truth (properly, the honest truth till traits modify along with the formulas) about what is taking place in search engine optimization and also advertising and marketing.SEJ is actually still devoted to supplying impartial education as well as absolute best process for our viewers.A.k.a. organization as usual listed below at SEJ.Who Is Actually Internet Search Engine Journal Anyways?Our team of 26 folks around the world is made up of writers, publishers, designers, technologists, the back office that keep traits running smoothly, purchases operations. They create me so proud, if I might talk a little bit of.Our team promote clarity, trial and error, liability. Our team do not endure office politics or even poisonous habits. I appreciate to assume our experts're dense. Our team discuss, our experts cuss, our experts entertain one another along with crazy memes. Our company have giggled with each other and cried all together.Most essentially, when the sh * reaches the fan, our company pull together. Our team move. Our team get gritty. Time and time. I ask the crew to try again, to strengthen, to keep learning-- and also they do it. And also is when you know you have an A-Team on your palms.That is actually the whole lineup. SEJ has no clients. No corporate overlords. As well as our team desire it by doing this.Our independence has actually been actually challenging at times. It would certainly be nice to have a business Daddy Warbucks who can easily "dim the heavens with folks," as one of my favored consultants suched as to claim.Consequently it performs provide me stop when an opponent author is currently backed through a multi-national company with over 1,000 employees. That is actually a monumental amount of sources, firepower, as well as reach.Yet over times, SEJ's independence has actually guaranteed our staff's capacity to provide 100% unbiased news as well as learning for the hunt advertising and marketing area.Our company perform what we really want. And this is what I trust: That our readers, our marketers, our community is going to deliver what our team need to have to become an awesome David to this brand-new Giant.I accept your remarks, comments, and suggestions to make Internet search engine Publication what the hunt advertising community needs it to become right now. Leave me a message here, as well as I promise to answer.Jenise Uehara.CEO, Internet Search Engine Diary.Included Picture: Tanveer Anjum Towsif/Shutterstock.